Matte Putty Texturizing and Flexible Styling Clay – matte texture with flexible hold
Product description
If you like your hair to look styled, not shiny, this Matte Putty Texturizing and Flexible Styling Clay is built around that idea. On paper it’s a texturising clay putty that helps you create definition and shape, then keeps it flexible rather than locking everything in place.
It’s also pretty “grab-and-go” in how it’s described: easy to dispense and versatile enough to work with different hair textures and styles, including curly looks and straightened styles. That versatility is handy if you don’t want a separate product for every mood.
The essentials
This product is positioned as a hair texturiser with a matte, putty-style finish. The claim set is straightforward: it should help play up texture or definition (more presence through your hair rather than shine), while offering flexible hold so your style still feels touchable.

It’s described as suitable for all hair types and for use on both curly styles and looks created with straightening. In practical terms, you’re mainly buying it for texture and “set with softness” rather than for a high-shine, rigid gel finish.
What to expect in use
The instructions focus on how you style, not just what you apply. For natural curls, you can air dry to help define them. If you want to shape and set a certain texture, you can mould and set it for the look you’re after. There’s also the option to blow dry or air dry depending on how firm you want the result.
A realistic micro-example: you could work a small amount through damp hair, scrunch for movement, then leave it to air dry for curl definition with a matte finish. If you then want a bit more structure, you could mould sections while drying, rather than trying to “lock” everything like a hard styling product.



Where it shines (and where it may fall short)
The big win here is the matte, texturising angle. If your usual frustration is that many products leave hair too glossy or too uniform, a putty-style approach tends to suit people who want visible texture and more natural-looking separation.
That said, it may not be the best match if you specifically need a super high-hold, long-lasting style that resists movement all day. The description leans toward flexible hold and re-shaping, so if your priority is maximum rigidity, you might find it a bit too “forgiving”.
Who it’s for

This clay putty makes sense if you want one product that can help you create different looks without switching between a hard gel and a heavy wax.
It’s also framed as part of a hair care routine within the Sebastian Professional range, so if you already use their products, it’s designed to slot in easily as part of your self-care routine. And if you’re buying for someone who enjoys styling at home, the “beauty gift” angle is at least consistent with a versatile, everyday styling tool.
Worth considering if: - you want a matte, defined look rather than shine - you like to air dry or do light moulding for curl and texture - you prefer flexible hold you can adjust
It may not suit you if: - you want a glossy finish or a very firm, set-in-place hold - you need something specifically engineered for one hairstyle only



How to choose it wisely before buying
Because your results depend a lot on technique, it’s worth thinking about your usual routine. If you’re comfortable air drying and shaping as it dries, this product’s guidance fits that style process. If you tend to rely on quick, high-control blow-dry finishing and need strong hold throughout, you might want to be careful—this one is described more around texture and flexible hold than maximum control.
Also, pay attention to how much you dispense. “Easy to dispense” is helpful, but with clays and putties, using too much can tip the look from textured to heavy. Starting small is usually the safest bet.
Box contents & brand info

The information provided doesn’t list what’s included in the pack beyond the product itself, and the brand field isn’t filled in. So if you’re buying from amazon UK and need exact packaging details (like jar size or number of units), it’s sensible to check the listing details before you commit.
Final verdict
Matte Putty Texturizing and Flexible Styling Clay is a sensible buy if you care about matte texture, want definition, and prefer a flexible hold that still lets you mould your hair as it dries. It fits curly and straightened looks, and it aligns with both air-dry and blow-dry approaches.
However, it’s probably not the one to choose if you’re after a glossy finish or a rigid, maximum-control hold. In that case, you may want to look for a stronger, shinier styling format instead.



Quick FAQ
Does it work for curly and straightened styles?
It’s described as suitable for curly or straightened hair looks, so yes, it’s meant to cover both depending on how you style.
Is it better for air drying or blow drying?
Both are mentioned. Air dry is suggested for defining natural curls, while blow dry or air dry can be used for setting the texture you want.
Is the finish matte or shiny?
The description points to a matte putty style finish and a soft-shine gel is mentioned separately in the base text, so you should expect this one to be aimed at texture/definition with a less shiny look.
Will it give flexible hold?
Yes—flexible hold is specifically part of the positioning, alongside texturising and definition.
Products with discounts that might interest you
- Wella Professionals Ultimate Repair Miracle Hair Rescue Leave-on Treatment (with AHA & Omega-9) – 30ml
- Kerasilk Texturizing Cream (75ml) – flexible hold, vegan & sulphate-free texturising for all hair types
- Wella Professionals EIMI Nutricurls Boost Bounce Curl Mousse (300ml)
- KMS Conscious Style Multi-Benefit Spray (200 ml) for All Hair Types
- Moroccanoil Perfect Defense styling product for strong, frizz-fighting hold
- Kérastase Resistance Ciment Thermique Daily Nourishing Leave-In Treatment (150ml)
- Sebastian Professional NO.BREAKER Bond-Building & Styling Treatment Spray (100ml) – Leave-in prep for smoother, fuller hair
- L'Oréal Professionnel Paris SE Vitamino Color 10-in-1 multi-use hair spray
- Wella Professionals Nutricurls Curlixir Defining Hair Balm (150ml) with Jojoba Oil & Panthenol
- Moroccanoil Smoothing Lotion for Texturised Volume and Anti-Frizz
- Wella Professionals EIMI Shape Control Hair Mousse (Heat Protection) – Level 4 Hold
- Redken Acidic Bonding Concentrate Leave-In Treatment (with heat protection) for damaged and colour-treated hair
- Revlon Professional UniqOne Hair Treatment (150ml) leave-in hair treatment
- SEBASTIAN Professional Shaper Hair Spray Collection (Shaper Zero Gravity, Shaper Fierce & Reshaper)
- Wella Professionals EIMI Bold Move Matte Texturising Hairstyling Paste (Hold Level 2), 150ml
- American Crew Fiber High Hold with Low Shine Hair Styling Wax (Matte) – 85 g
- AVD Organics Batana Oil 1.7 fl oz for hair growth 💇
- Aveda Thickening Tonic hair spray for fine, thin hair
- Wella Professionals EIMI Shape Control Extra Hold Styling Mousse (Heat Protection), Hold Level 4, 500ml
- Wella Professionals EIMI Perfect Me Smoothening Hair Lotion (Heat Protection) – Hold Level 1, 100ml
- Nioxin Density Defend Styling Strong Hold Volume Hair Spray (300ml) – for medium to coarse hair
- Moroccanoil Curl Defining Cream for defined, hydrated curls
- Moroccanoil Treatment – original hair treatment with argan oil for dry hair
- Handcraft Blends Castor Oil 236 ml

