Rimmel London RLWED212 Exaggerate Waterproof Eye Definer, Rich Brown 212

The creamy, waterproof formula helps Rich Brown 212 glide on for defined colour that can also be softened with the built-in smudger. Use the pencil for a precise line or blend it for a smoky effect. Its matte finish suits a more understated look. A built-in sharpener keeps the tip ready for detailed application.

What to know

This Rimmel London Exaggerate Eye Definer combines an eyeliner pencil with two practical tools: a smudger for blending and a sharpener for a finer line. The soft texture is designed to glide on, while the colour-rich formula adds definition in a deep brown shade. It’s rated for up to 10 hours of wear and is waterproof, making it a useful choice when you want eye definition that is designed to last.

Rich Brown 212 has a creamy matte finish, so it works well for everyday definition as well as a more blended eye look. If you mainly want a crisp line, use the sharpened tip, if you prefer softer edges, the smudger lets you diffuse the colour. That makes this pencil a flexible alternative to choosing separate liner and blending tools. Rimmel products are approved as cruelty-free under the Leaping Bunny Programme by Cruelty Free International.

Customer feedback often highlights the rich pigmentation, smooth application and soft, creamy feel. Buyers also commonly appreciate its staying power, while opinions on smudge resistance are mixed, some describe it as staying put, and others report transfer or smudging, particularly on oily eyelids.

Everyday use

For a defined look, draw along the eye with the fine pencil tip. To create a softer effect, use the built-in smudger to blend the line. The sharpener supports more precise application, while the brown shade offers an alternative to black when you want definition with a softer colour impression. At 5 g, the pencil format is a straightforward choice for keeping liner and blending in one product.

Who it’s for

This eye definer is suited to adults looking for a waterproof brown pencil with a matte finish and options for both precise lining and subtle blending. It can fit a simple daily routine when you want a clear line, or a more expressive look when you soften the edges. If your priority is one defined stroke, the sharpened tip is useful, for a smoky effect, the smudger gives you a second way to work with the same colour. A solid pick if you value an adaptable pencil format and rich brown definition.

What to clarify

What shade and finish is this? Rich Brown 212 is a deep brown eyeliner with a creamy matte finish.

Can it be used for a blended look? Yes. The pencil includes a built-in smudger for softening or blending the line.

Is it waterproof, and how long is it designed to wear? The formula is described as waterproof and offers up to 10 hours of wear.

Final verdict

Choose the Rimmel London Exaggerate Waterproof Eye Definer when you want Rich Brown colour in a pencil that supports both precise lines and softer blending. Its matte finish, built-in smudger and sharpener make it a practical fit for anyone who wants more than one eye look from a single liner.