Southwire Romex 63948526 SIMpull NM-B 10/3 100 ft Pink Cable
Product description
What matters most
If you’re wiring a residential space, a reliable NM-B cable like Southwire Romex 63948526 offers a straightforward, code-friendly path for branch circuits powering outlets, switches, and other loads. On the surface, it’s a 10 gauge, 3-conductor with ground cable, 100 feet per coil, color pink, UL Listed as NM-B. It’s designed to be installed in walls where documentation and predictable performance matter more than flashy specs.

What it is and where it fits
This cable is a standard residential wiring solution. It’s intended for branch circuits and is commonly used in home electrical projects where a single run may feed multiple outlets or devices. The 10 AWG size provides a balance between current capability and cable flexibility, suitable for moderate loads that don’t demand heavy-duty conductors. The three conductors plus ground arrangement accommodates standard branch wiring practices.



Key features and practical implications
What stands out on paper is the SIMpull jacket. Southwire positions SIMpull as a jacket that eases the pulling, stripping, and installation process. In real-world terms, that can translate to fewer snags when you’re fishing the cable through studs or walls and quicker terminations at outlets and switches. The jacket is patented, which hints at a design focus on reducing friction and simplifying handling—helpful for DIYers and pros alike.

Pros and potential limits
Pros: clean, straightforward installation in typical residential scenarios, UL Listed NM-B 10/3 with ground, long coil length (100 ft) reduces frequent splices or buying several shorter runs, color coding (pink) can aid in identifying specific circuits during planning or troubleshooting. Limitations: as a generic NM-B product, it’s optimized for indoor, non-metallic applications and isn’t a substitute for armored or outdoor-rated cable in harsher environments. It’s also important to verify local code allowances and breaker sizing to ensure 10 AWG remains the appropriate choice for your load.



Who it’s for and who should rethink
This is a solid option for homeowners and electricians tackling standard indoor branch wiring in living spaces, garages, or basements where 10/3 with ground fits the circuit needs. If your project involves outdoor exposure, exposed runs, or environments that require higher protection (or different ampacity), you may want to consider other cable types or ratings. If you’re aiming for long runs within interior walls and want predictable pull and termination behavior, this model aligns well with those goals.

Before you buy: considerations
- Confirm that 10 AWG is appropriate for the circuit’s amperage and the planned load.
- Check local electrical codes for NM-B use in your area and any requirements related to color-coding and jacket type.
- Plan for the 100 ft length, longer runs may require additional splices or alternative cable planning.
- Ensure you have the right tools for NM-B jacket stripping and conductor termination, and that you follow safety procedures during installation.



How it compares to common alternatives
If you’re choosing between NM-B options, this 10/3 with ground fits mid-range residential needs where you want a balance of current capacity and ease of routing. It’s not the best choice if you’re wiring outdoors or in damp or exposed spaces where an outdoor-rated or conduit-protected option would be more appropriate. For projects with very heavy loads or longer spans, thicker conductors or different cable families might be more cost- or performance-effective. In short, it’s a sensible fit for standard indoor branch circuits, provided the project constraints align with NM-B and 100 ft of cable at 10/3-grounds.
Is it worth it?
Final verdict: If your project matches typical indoor residential wiring with moderate load expectations and you value easier pulling and installation, this SIMpull NM-B 10/3 cable is worth considering. It’s not a universal solution for every scenario, but in the right context, the combination of an established 10/3 with ground gauge, a long coil, and a focus on ease of installation can translate into real time savings and smoother execution.
Quick FAQ
- What does NM-B stand for? Non-metallic sheathed cable, rated for indoor residential use. This model is UL Listed as NM-B 10 gauge 3 conductors with ground.
- How long is the cable per coil? 100 feet per coil.
- Is it suitable for outdoor use? No, this description specifies residential NM-B, which is typically intended for indoor use unless specifically rated for outdoor or damp conditions.
- Does the pink color indicate a specific circuit purpose? Color can aid identification, but you should follow local codes and your wiring plan for circuit labeling and organization.
- What installation advantage does SIMpull offer? The patented SIMpull jacket is designed to ease pulling, stripping, and installation, potentially reducing effort during installation.
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