Description:
This purple shampoo for gray hair works to neutralize brassiness while leaving strands brighter and more reflective, especially on grays and lightened hair. It combines a violet pigment with a conditioning Pro-V formula to reduce yellow tones and help maintain a cool, silvery finish for daily styling routines.
Key Points
Pantene’s purple formula targets unwanted warm tones by depositing violet pigments that counteract yellows, making gray and white hair appear fresher. The product is lightly scented with lotus flower notes, so it masks typical toner smells without overwhelming the hair fragrance. According to the manufacturer, the shampoo reduces dullness versus a non-conditioning shampoo, and it is formulated to be gentle on color-treated hair. Use care with frequency and timing to avoid an overly ashy result when hair is very porous or when left on too long. 🌸
Technical Specifications
- Name: Pantene Silver Expressions
- Size: 17.9 Fl Oz
- Target hair type: Gray and color treated hair
- Key ingredient: Purple pigment
- Formula notes: Pro-V, paraben free, silicone free
Usage Recommendations
Massage into wet hair, focusing on the brassiest areas, and leave on for 3 to 5 minutes before rinsing, following the directions on the bottle. For subtle toning, start with shorter application times and increase gradually as needed. If you have very light or porous hair, test on a small section first, because prolonged use can create a cooler or slightly lilac tint depending on your base color. For routine maintenance, alternate with a regular moisturizing shampoo to preserve hydration and manageability. 💧
Benefits
This shampoo helps maintain a silver or cool blonde look between salon visits by neutralizing yellow undertones and reducing overall dullness. The conditioning Pro-V base aims to keep hair feeling soft while treating tones, and the absence of parabens and silicones fits preferences for simpler ingredient lists. In practice, results depend on your starting color and hair porosity, and the manufacturer’s guidance on timing should be followed to get the most consistent outcome. 😊



