IT Cosmetics CC+ Cream Natural Matte Foundation, SPF 40 Full Coverage

For a full-coverage makeup base on warm days or before a workout, IT Cosmetics CC+ Cream Natural Matte Foundation pairs a natural matte finish with SPF 40. Its formula is designed for oily, combination, and acne-prone skin.

Looking for a soft-focus finish without adding a separate primer step? This CC+ cream has a built-in primer and a skin-balancing serum with lentil seed extract, Air Licium, and hyaluronic acid.

The brand describes it as sweat-proof, humidity-proof, and non-comedogenic, with 16-hour shine control and all-day hydration. The pump dispenses the product with a press, making it practical to apply as part of a daily makeup routine.

Getting the most from it

To open the pump, pull off the cap rather than twisting it, then press down to dispense the cream. For shade selection, first identify your shade family and then your undertone: pink or red tones indicate cool, yellow, peach, or gold tones indicate warm, and a balance of pink and yellow tones indicates neutral. Applying the product with a brush or sponge is another option, buyers describe both methods, though application experiences vary.

The built-in primer and serum give this formula a different approach from choosing a foundation and primer as separate products. Air Licium is included for an instant blurring effect, while the natural matte finish is intended to create a soft-focus look that does not appear flat. That combination makes it suited to routines where coverage and shine control are priorities.

Strengths

Full coverage makes this a choice for building a more even-looking makeup base, while the matte finish and stated shine control are tailored to oily and combination skin. The manufacturer also positions it for acne-prone skin and describes the formula as non-comedogenic. SPF 40 is included in the cream, so it combines a complexion product and a stated sun protection factor in one step.

Buyers often appreciate the coverage, and some say it blends easily and wears well through the day. Experiences are not uniform: comments on texture and application vary, and shade match is mixed, with some finding a suitable match and others saying the color appears darker than expected. These impressions can help set expectations while choosing a shade and application method.

Tech summary

• Name: CC+ Cream Natural Matte Foundation
• Type: Liquid foundation and CC cream
• Format: Pump
• Finish: Natural matte
• Coverage: Full
• SPF: 40
• Dimensions: 1.04 x 1.28 x 6.3 inches
• Weight: 2.08 ounces

Buying verdict

Choose this CC+ cream if you want full coverage in a natural matte formula created for oily, combination, or acne-prone skin. The built-in primer, blurring effect, SPF 40, and pump format bring useful features together for a daily base or a makeup look suited to warm, humid conditions. It is a particularly relevant option when your priorities are coverage and shine control in one complexion product.