Rimmel London 3616305729392 Oh My Gloss Butter Me Up Lip Balm, 005 Red Velvet

A buttery balm texture and a lip-hugging applicator make it easy to smooth on a glossy layer while caring for dry-feeling lips. Rimmel London Oh My Gloss Butter Me Up in 005 Red Velvet combines a sheer tint with a high-gloss finish for a polished look that still feels like lip care.

Its nourishing vegan formula contains 5% squalane, a skincare active included to help leave lips feeling soft and replenished. The sweet vanilla scent adds a pleasant touch to everyday application.

If you want a noticeable, opaque lip colour, a traditional lipstick serves a different purpose. This balm is suited to a lighter, glossy tint and a comfortable-feeling lip-care step.

What you’ll notice day to day

The Red Velvet shade brings a sheer wash of colour rather than a full-coverage look, while the high-gloss finish catches the light for a fresh, smooth appearance. Wear it when you want a little colour with the feel of a balm, whether you’re getting ready for the day or adding a quick finishing touch before heading out. The sweet vanilla scent and buttery texture make reapplication feel like part of the routine, not a separate makeup step.

The lip-hugging applicator is designed to glide over the lips with a smoothing, soothing feel. That makes this format a practical choice when you prefer a balm you can apply directly, rather than a more involved lip-colour routine. Its 15 ml size offers a single product for keeping lip care and a sheer tint together.

Key points

• Type: Tinted lip balm
• Shade: 005 Red Velvet
• Finish: High-gloss
• Formula: Vegan, with 5% squalane
• Scent: Sweet vanilla
• Size: 15 ml

The main difference from a standard clear balm is the sheer Red Velvet tint and glossy finish, compared with a more opaque lipstick, it puts the emphasis on balm-like comfort and a lighter look. It makes sense if you want a straightforward way to add a hint of colour while keeping a nourishing lip product close at hand.

Practical tips

Apply the balm directly with its lip-hugging applicator for a smooth, glossy layer. The sheer tint works well when you want colour that remains understated, while the high-gloss finish gives the lips a more polished look without moving into an opaque lipstick style. Keep the shade and finish in mind when choosing it for a makeup routine: this is a lip-care product with visible tint, not a full-coverage colour format.

Practical questions

What kind of colour does 005 Red Velvet give? It provides a sheer tint, so the shade adds a subtle touch of colour rather than the full coverage associated with an opaque lipstick.

What gives the formula its nourishing focus? The vegan formula includes 5% squalane, described as a skincare active for lips that feel soft and replenished.

What does the applicator feel like to use? Its lip-hugging shape is designed to smooth over the lips and provide a soothing application, helping make a quick balm touch-up simple.

Should you buy it?

Choose this Rimmel London balm if you want one product that pairs lip care with a sheer Red Velvet tint and a high-gloss finish. The 5% squalane formula, buttery feel and smoothing applicator make it a natural fit for everyday use when a light wash of colour matters as much as a comfortable, nourished feel.